Archive for the ‘General’ Category
It seems like you can download pretty much anything from the internet today. If you’re a fan of comedy audio books, then you can download them to your tablet. If you’re a fan of games, then you can get those on your phone too. Videos? You can watch them on your laptop. Even if you just enjoy the thrill of a good-old fashion book, then why not get it on your e-reader?
When you throw in your social networking, friend contacts and personal data onto a device, it really seems like you can fit the world in your pocket – a digital one at least.
Why is downloading so popular though? What advantages does it really have over the ‘real thing’?
If you take an item like downloadable books, it’s easy to start breaking down the benefits.
Like most media, books, music and mini-games have taken off in the digital world because the product is delivered directly to the customer independent of a middle-man. Furthermore, downloads tend to be cheap, fast and generally accessible no matter what location.
Due to the internet and downloads, we’re actually become more discerning purchasers – not less. Being able to browse a catalogue of hundreds, if not thousands of items within a few seconds is a blessing. Unlike a shop, we have the opportunity to take a snapshot of what’s on offer and move on quickly if we’re not interested.
What’s more is that your downloads never get misplaced. Most retailers that you purchase off, you will have an account with whether that be an online music provider or online retailer.
As we have an identity, account and username with these companies, our digital content can live independent of your device. Should you delete it, or need to download it to another device, then you’re free to do so. Lose a book, CD, or DVD on the other hand, and it’s straight to the shops with you.
Downloads throw up these benefits and more over the real items. It’s a trend which is already in full swing, and judging by the popularity of mobile-connected devices, it’s one that won’t stop anytime soon.